Gulf News Special Report United Kingdom, April 23 2007
Specific locking and hardware solutions
UNION is one of the best-known brands in the architectural hardware and locking industry. For over a century the name Union and architectural hardware have been synonymous - particularly in the commercial, residential and hospitality sectors.
With head office in Willenhall, England, and a regional office in Dubai, the Union pedigree remains built on experience, high standards and building relationships and, as a minimum, always associated with reliable, high-quality locks and hardware.
Today Union provides a comprehensive range of physical products. But unless product applications, features and benefits are effectively communicated, the solution provided will not be the most ideal nor will it guarantee the right products are working together to provide the right and best total solution. Union solves this specification puzzle by providing the optimum products and services for any particular project. The solution is simple when you know how.
The Middle East, in particular Dubai, is a stylish, modern and international city that is developing at an incredible pace driven by visionary leadership. Union is positioned today as a stylish, modern and international brand focused on designing and delivering specific locking and architectural hardware solutions to any particular project.
The Union Design Centre is a regional specialist in a Middle East country in specifying and supplying architectural hardware and locking solutions. Union works closely with the client, developer, architect or contractor to give them optimum solution. And backed with a distribution centre in Jebel Ali in partnership with Al Moajil, Union is able to offer excelent customer service.
This set-up has delivered some excellent successes recently, including the prestigious Shaikh Zayed University where Union products are installed. There are successes in other areas too such as Transco where Union is honored to have supplied a total solution to AADC and ADDC for a high security locking system. These examples show how Union has worked closely with those involved to give the best solution.
Today Union is part of the ASSA ABLOY Group, the global leader in door opening solutions. This gives the backing for development both in marketing and product and 2007 is a year for further new exciting initiatives to be launched. These will include new products, both architectural hardware and locking solutions, and new marketing initiatives including a website dedicated to Union in the Middle East, www.unionme.co.uk.
Union believes in the future and in the development of people. This has always been central to the philosophy and is no different today. This year Union will launch Students Union which is a comprehensive training initiative for not only those involved in the business of architectural hardware and locking solution specification today but also for those who will be involved tomorrow. Investing in people and investing in the future are critical cornerstones of Union.
The traditional British brand Union is therefore well positioned for the challenges of Dubai and the Middle East in the 21st century. Its comprehensive range of good-quality products is backed by manufacturers guarantees, supported in the markets through a professional network of Union Design Centers working with those involved in the specification process backed by the Union team itself based in Dubai and in England.
Union... always associated with reliable, high-quality locks and hardware
